Attention to the detail and asking the right questions is the essence of research. In cooperation with Berg Research we have got to the core of many issues, which ensure the awareness, successful communication and the results.
The service of Berg Research we use the most is qualitative research. Berg Research is able to develop research methodology even for the most demanding clients. Attention to the detail and high quality are part of every project.
TV3 Group is the leading media group in Latvia, which creates entertainment, news and informative content for television and digital environment, which means that justification based on detailed data is important. That's why we have a long-term cooperation with Berg Research that has the ability to adjust to the dynamic media environment and offers facts-based solutions and high-quality research.
Developing a communication strategy without any research can be compared to going on a trip without a map or navigation device. In cooperation with Berg Research we have researched both public opinion and the factors influencing behavior, which has allowed us to create evidence-based communication.